saveONenergy TV Commercial
Client: Kitchener-Wilmot Hydro, Waterloo North Hydro, Cambridge North Dumfries Hydo
Location: Kitchener Waterloo, Ontario
Video Production Style: TV Commercial
Project: We created this TV Commercial for Kitchener Wilmot Hydro, Waterloo North Hydro, and Cambridge North Dumfries Hydro to coincide with other marketing efforts for the saveONenergy appliance pick up program.
The main goal of this commercial was to encourage people to conserve electricity by removing outdated energy inefficient home appliances. The TV commercial uses humour to convey the message and stars comedian Chris Lock of Yuk Yuk’s.
The TV commercial was distributed throughout Ontario and licensed to a number of other utility companies that offered the saveONenergy appliance pick up program. In addition to being played on TV, the commercial was also featured in movie theatres, major sporting events, and received high traffic counts through YouTube.